Public Relations Senior Account Executive

With 5 plus years of related experience, Public Relations Senior Account Executives are proven practitioners who can lead account teams in the implementation of program tactics and generate strong results based on solid knowledge of media, social media and conference platforms. The Senior Account Executive serves as a primary, day-to-day client contact, providing ad hoc counsel and guidance, and often manages the flow of work and information to the account team, serving as a role model to other team members. Senior Account Executives must maintain a thorough understanding of the clients’ business and industry, and understand how to translate it into solid communications and marketing counsel to different levels of client contacts. Those in this role interpret and implement strategic plans for clients in conjunction with other team members. Senior Account Executives demonstrate a commitment and dedication to the overall success of the agency.

KEY RESPONSIBILITIES

  • Consistently secure top-tier strategic media and conference results by:
  • Demonstrating a well-developed knowledge of relevant media, social media, and conference
  • Proactively exploring emerging communications tools and marketing approaches and strategies
  • Generating new and creative ideas for media outreach and pitch efforts
  • An interest in and applied skill in the area of social media
  • Develop deliverables, ideas, memos and reports that contribute to program retention and growth
  • Explore and innovate new approaches to persuasively communicate information via news releases, pitch letters, briefing documents, byline articles, blogs, profiles, press kit materials, etc. for and on behalf of clients aligned with the highest standards of written communication
  • Proofread and edit client-related documents as needed
  • Instruct associate team members in the areas of idea generation, writing and editing, and client correspondence, as appropriate
  • Actively drive program content deliverables, e.g. newsletters, blogs, infographics, slides decks, social, videos, etc.
  • Demonstrate superior verbal/written communication skills, bringing clarity to complex information and translating it into compelling written materials
  • Work regularly with clients and provide cthem with ongoing counsel by serving as a day-to-day client contact
  • Draft client call agendas; participating actively in all client meetings and calls
  • Maintain a strong understanding of clients’ business and industry by keeping abreast of emerging industry themes and developments
  • Cultivate a deeper knowledge of the client relationship, key contacts, and client organizational structure
  • Be cognizant of client budgets and agency’s need to maintain budget responsibility
  • Manage multiple projects for a variety of clients from concept to completion on time and within budget
  • Develop engaging client presentations that foster ongoing existing business relationships
  • Devise and helping to shape effective strategies that will influence public opinion or promote ideas, and clients’ products and services
  • Support account team members and serve as a role model
  • Contribute to project work plan and training of associate team members, suggesting team members for recognition of a job well done and where improvement may be needed
  • Interact regularly with senior management on program progress, making recommendations to improve account performance, budgeting and client relationship building
  • Enthusiastically and affirmatively offer thoughts and ideas during internal and external meetings and industry functions

QUALIFICATIONS WE ARE SEEKING IN A CANDIDATE

Education:

  • Bachelor’s degree in Communications or related field

Additional Qualifications:

  • 5 plus years of related experience as a public relations practitioner

 

This job description is intended to convey information essential to understanding the scope of the above position and it is not intended to be an exhaustive list of skills, efforts, duties, responsibilities or working conditions associated with the position. This description is an outline of the major recurring responsibilities of the job. Other related job objectives, special assignments and less significant responsibilities typically performed by the incumbent are not included.

To apply: Complete all form fields and upload a single document resume and cover letter in either PDF or Word format.

Location: Iselin, NJ

Education:

  • Bachelor’s degree in Communications or related field

Additional Qualifications:

  • 5 plus years of related experience as a public relations practitioner