Oceans of Success

To elevate its awareness and key differentiators among prospective students and top faculty prospects in the U.S., our work targets top-tier business and mainstream media, in which the school’s timely and distinct perspectives on the themes of global business education, the economy and careers will resonate most. By positioning faculty and administrators as thought leaders on business, education and topical issues, we generate a steady stream of high-level media results that reinforce the b-school’s U.S. reputation and brand value. Among the top-tier platforms in which we gain consistent exposure for the b-school are: The Atlantic, The Associated Press, Bloomberg Businessweek, BNET.com, CNN.com, Forbes.com, Fortune, MSNBC.com, The New York Times, Reuters, TIME and The Washington Post.