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Posted by & filed under PR & Executive Visibility, PR Strategy & Media Relations.

Three newspapers on a coffee table; signaling newsjacking.

In today’s fast-paced digital world, the news cycle moves more quickly than ever. Just ask the seven-in-ten American adults that report feeling overwhelmed by the quantity of news that comes their way each day. Journalists feel those same pressures, as most report they receive somewhere between 20 and 30 cold PR pitches per day. With…

Posted by & filed under PR & Executive Visibility, PR Strategy & Media Relations.

Tech communications background.

ChatGPT’s sudden emergence into the limelight was enough to shock the world, giving observers a glimpse of the awesome power of novel technologies. While ChatGPT’s rise was a great moment of success for the brand itself and for the mainstream adoption in AI, the moment had another unintended consequence, as it thrust technology creators and…

Posted by & filed under PR & Executive Visibility, PR Strategy & Media Relations.

a podcast microphone and headset with a computer in the background

As a public relations professional, one of the most effective ways to elevate your client’s expertise and visibility is through podcasts. Podcasts have a dedicated and engaged audience and provide the opportunity for in-depth, authentic conversations delivered directly to the listener. They allow your client to offer a more personalized experience for listeners while sharing…