Staying ahead of the digital marketing curve requires continuous learning and adaptability. As digital marketers, one of the most powerful ways to maintain our edge is by mastering Generative AI (GenAI) tools like ChatGPT, DALL-E, Perplexity, CoPilot, Midjourney, and other innovative solutions like Jasper and Synthesia. These tools are revolutionizing the industry, offering capabilities that…
Hear from Stern’s Digital Marketing Director Brandon Pantano on digital marketing insights gleaned from his nearly 15 years of experience.
Hear from Stern’s Digital Marketing Director Brandon Pantano on digital marketing insights gleaned from his nearly 15 years of experience.
There tends to be a rivalry between sales and marketing teams. But sales folks should understand how marketing supports sales.
Having an integrated digital marketing strategy is essential to stand out in a crowded online ecosystem. Besides having the minimum of a well-optimized website and an active social media presence, email newsletters can be a powerful tool to directly engage with your audience and nurture leads. Despite having a bad reputation for spamming recipients with…
In today’s digital landscape, it’s more important than ever for companies to embrace digital channels and experiment with interactive and user-driven tactics.
