Customer Experience & Consumer Behavior

Human Behavior Researcher and Happiness Expert Helping Individuals And Organizations Improve Productivity, Well-Being and Decision Making While Embracing Differences in Outlooks; Professor of Behavioural Science, London School of Economics and Political Science; Creator, UK Office for National Statistics Personal Wellbeing Questions; Lead Author, “Mindspace: Influencing Behaviour Through Public Policy”; Author, “Beliefism” (May 2025), “Happy Ever After” (2019) and “Happiness By Design” (2014)

Award-Winning Behavioral Scientist Tackling Critical Social and Environmental Challenges with Solutions That Promote Climate and Financial Sustainability; Associate Professor, Psychology and Institute for Resources, Environment and Sustainability (IRES), University of British Columbia (UBC); Principal Investigator, UBC Behavioral Sustainability Lab; Co-Creator, “Happy Climate” Workshop; Editor, “Cash Transfers for Inclusive Societies” (2023)

Award-Winning Behavioral Scientist Helping Organizations Build Resilience, Trust and Deeper Connections with Employees, Customers and Teams; Marketing Expert Uncovering and Leveraging Underlying Psychological Insights to Translate Human Behavior into Business Strategy; Director, MBA Program in International Business and Associate Professor of Marketing, Vrije Universiteit Amsterdam

Award-Winning Growth and Strategy Executive Helping Companies Innovate and Transform Into Ethical and Responsible Customer-Centric Organizations; Worldwide Digital Transformation and Value Proposition Design Expert Who Helps Create Great Brands; Former Vice President, CEO Co-Innovation and Customer Engagement, Microsoft; Investor/Entrepreneur in Residence, Goizueta Business School, Emory University; Upcoming Co-Author, “Scaling Genius” with Linda A. Hill

Global Corporate Communication Pioneer and Management Authority Who Helps Leaders Develop and Execute Strategy, Manage Crises, and Create Corporate Responsibility Initiatives; Professor of Corporate Communication and Leadership and Strategic Impact Program Faculty Director, Dartmouth Tuck School of Business; Author, “Corporate Communication” and “Corporate Responsibility”

Award-Winning Educator and Marketing and Sales Executive Who Helps Leaders Drive Successful Business Results Through Integrated, Omnichannel Digital Marketing Programs; Authority on Artificial Intelligence and Machine Learning in Marketing; Database Marketing and Analytics Expert; Clinical Professor of Marketing, Northwestern University Kellogg School of Management MBA Program; Former VP, US Sales & Service, Google; Author, “The AI Marketing Canvas” (2021) and Bestseller “Winning the Zero Moment of Truth”

Expert on Persuasion and Decision-Making; Leverages Behavioral Economics to Help People & Do Business Better; Professor, Yale School of Management; Bestselling Author, “Influence is Your Superpower” (2022)

The World’s Preeminent Authority on Reputation, Trust, Inequality and Successful Branding for People, Businesses, Governments and Other Institutions; Founding Director, Oxford University Centre for Corporate Reputation; Co-Author of the Bestseller, “The Reputation Game”

Award-Winning Operations Strategist Whose Profit-Driving Good Jobs Framework Improves Investor, Customer and Employee Lives; Professor of the Practice, MIT Sloan School of Management; Named One of the World’s 40 Best Business School Professors Under 40, Poets & Quants; Founder, Good Jobs Institute (GJI); Author, “The Good Jobs Strategy” and “The Case for Good Jobs” (June 2023); Named Among the Top 50 Management Thinkers in the World in 2023 and Winner, 2023 Talent Award, Thinkers50

Leading Expert on Building Movements and Transforming Organizations; Co-Author of the International Bestseller, “New Power”; Co-Founder #GivingTuesday; Hauser Visiting Leader, Harvard Kennedy School; Visiting Fellow, Stanford University; CEO, Brunswick Group; Past President and CEO, Lincoln Center for the Performing Arts

Behavioral Economics Expert and Leader in Applying Human Insights to Business Strategy, Marketing and Operations; Behavioral Economics Leader & Partner, Deloitte; Co-Founder, BEworks; Founder and CEO, Trial Run; Lifetime Achievement Award, Consulting Magazine

Leading Authority on Social Norms and Norm Change, Individual and Social Network-Wide Behavioral Change, and the Reduction of Prejudice and Conflict; 2017 MacArthur Fellow and Professor, Princeton University

Master Innovator, Maker and Entrepreneur; Expert Investigator of Consumers’ Motivations and Decision-Making Processes; Co-Creator of the “Jobs-To-Be-Done” Theory; President, ReWired Group; Co-Author, “Job Moves” (2024)

Globally Recognized Digital Marketing Expert Whose Frameworks Help Organizations Improve Customer Experiences by Leveraging AI and Behavioral Economics; Practitioner and Corporate Advisor on Brand Strategy, Customer Experience and Inclusive Leadership; Senior Lecturer in the Management Science Group, MIT Sloan School of Management; Principal Research Scientist, MIT’s Initiative on the Digital Economy (IDE); Digital Fellow, Stanford Digital Economy Lab; Thinkers50 Radar Class of 2020

Leading Behavioral Scientist Who Helps Organizations Effectively Leverage Data and Artificial Intelligence for Decision Making by Prioritizing Human Intelligence; Psychology of Marketing Expert Helping Companies Optimize Data to Drive Growth and Build Customer Loyalty; 2021 Best 40-Under-40 Professor, Poets & Quants; Professor of Marketing, KU Leuven and Vlerick Business School; Author, “Decision-Driven Analytics” (2024)

Foremost Authority on Strategies That Build and Sustain Revenue; Leading Expert on Creating and Sharing Value with Customers; Co-Author, “The Ends Game: How Smart Companies Stop Selling Products and Start Delivering Value” (2020); Professor of Marketing and Director of Open Executive Programs, Esade; Senior Advisor, Globalpraxis; Former Senior Advisor, Boston Consulting Group

Digital Marketing and E-Commerce Pioneer Who Helps Businesses Create Effective Go-To-Market Strategies for Today’s Online/Offline and Omnichannel World; Expert on Consumer Behavior and the Future of Retail; Disruptive Startup Mentor and Investor; Bestselling Author, “Location Is (Still) Everything”; Co-Founder, Idea Farm Ventures

Virtual Reality Pioneer and Leading Authority on Immersive Technologies That Are Reshaping Business and Society; Expert on VR and AR Tools That Improve Workplace Training and Culture and Prepare Companies for the Future of Work; Cognitive Psychologist; Founding Director, Virtual Human Interaction Lab, Stanford University; Co-Founder, STRIVR; Author, “Experience on Demand” (2018)

Global Authority on Business Analytics and How Information Spreads Through Social Networks; MIT Professor of Management, Marketing, IT and Data Science; Award-Winning Scientist, Entrepreneur and Venture Capitalist; Director, MIT Initiative on the Digital Economy and MIT Social Analytics Lab; Founding Partner, Manifest Capital; Award-Winning Author, “The Hype Machine” (2020); Winner, Thinkers50 2021 Digital Thinking Award and Named Among the Top 50 Management Thinkers in the World in 2023 and 2021

Award-Winning Designer and Expert on Combining Design, Technology and Behavioral Science to Create Innovative Products, Services and Experiences; Unrivaled Authority on Innovation Leadership, Product Desirability and Outside-the-Box Design Thinking; Founder, The Desirability Lab; Principal, Ames Studio; Professor of Practice and Executive Director, Joint Master of Arts in Design Engineering (MADE) Program, Brown University and RISD