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Marketing, Branding & Sales was last modified: January 27th, 2022 by Stern Strategy Group

Marketing, Branding & Sales Experts

The World’s Preeminent Authority on Reputation, Trust, Inequality and Successful Branding for People, Businesses, Governments and Other Institutions; Founding Director, Oxford University Centre for Corporate Reputation; Co-Author of the Bestseller, “The Reputation Game” (2018)

Leading Expert on Building Culturally Fluent, Change-Resilient Organizations; Global Advisor on Diversity, Equity and Inclusion Practices; Global Media Executive and Creator, Blacklist100; Lecturer, Columbia University; Author, “Follow the Feeling” (2019)

Leading Expert on Building Movements and Transforming Organizations; Co-author of the International Bestseller, “New Power” (2019); Co-founder #GivingTuesday; Hauser Visiting Leader, Harvard Kennedy School; Visiting Fellow, Stanford University; President and CEO, Lincoln Center for the Performing Arts

Foremost Authority on Modern Revenue Generation, Sales and Marketing Strategy in the Digital Era; Founding CRO at HubSpot; Best Selling Author of “The Sales Acceleration Formula”; Professor at Harvard Business School; Venture Capitalist and Startup Board Member; Senior Advisor at Boston Consulting Group

Behavioral Economics Expert and Leader in Applying Human Insights to Business Strategy, Marketing and Operations; Faculty Lecturer, Rotman Business School of Management; Co-founder and CEO, BEworks

Master Innovator, Maker and Entrepreneur; Expert Investigator of Consumers’ Motivations and Decision-Making Processes; Co-Creator of the “Jobs-To-Be-Done” Theory; President, ReWired Group; Co-author, “Choosing College” (2019)

Renowned Brand Marketing Strategist Whose Retailing Success Matrix Offers Companies Winning Strategies for Surviving Disruption; Expert on Brand Loyalty, Management and Consumer Decision-Making; Bestselling, Award-winning Author, “The Shopping Revolution” (2021); Professor of Marketing, The Wharton School; Executive Director, Marketing Science Institute

World-Renowned Expert on Building Social Movements; Pioneer of Purpose-driven Marketing and Business Models; Lifelong Activist; Co-author of the International Bestseller, “New Power” (2019); Co-founder & CEO, Purpose

Authority on Social Media Behavior & Psychology of Online Interaction; Expert on Technology’s Role in Deception and Trust; Founding Director, Stanford University Social Media Lab; Professor of Communication, Stanford University

Expert Implementer of Innovation, Marketing & Growth Strategies; Authority on Elevating the Consumer Experience for Maximum Growth; Senior Partner, Lippincott; Co-Author, “Competing Against Luck” (2016)

Globally Recognized Digital Marketing Expert Whose Frameworks Help Organizations Improve Customer Experiences by Leveraging AI and Behavioral Economics; Practitioner and Corporate Advisor on Brand Strategy, Customer Experience and Inclusive Leadership; Senior Lecturer in the Management Science Group, MIT Sloan School of Management; Principal Research Scientist, MIT’s Initiative on the Digital Economy (IDE); Digital Fellow, Stanford Digital Economy Lab

Leading Behavioral Economist with Alternative Models for Building Customer Loyalty; Data Scientist at the Intersection of AI and Human Decision Making; Marketing Thought Leader Helping Companies Optimize Data to Drive Growth; 2021 Best 40-Under-40 Professor, Poets and Quants; Marketing Professor, Esade Business School

Expert on Persuasion and Decision-Making; Leverages Behavioral Economics to Help People & Business Do Better; Professor, Yale School of Management; Author, “Influence for Nice People” (2022)

Marco Bertini

Foremost Authority on Strategies That Build and Sustain Revenue; Leading Expert on Creating and Sharing Value with Customers; Co-author, “The Ends Game: How Smart Companies Stop Selling Products and Start Delivering Value” (MIT Press, September 2020); Professor of Marketing, Esade; Senior Advisor, Boston Consulting Group

David Bell

Expert on Digital Transformation and its Impact on Consumer Behavior; Architect of Actionable Frameworks for Adapting to the Digital Revolution; Bestselling Author, “Location Is (Still) Everything”; Former Wharton Professor & Online Education Innovator (Coursera.org, EdX.org); Co-Founder, Idea Farm Ventures

SINAN ARAL

Global Authority on Business Analytics and How Information Spreads Through Social Networks; MIT Professor of Management, Marketing, IT and Data Science; Award-winning Scientist, Entrepreneur and Venture Capitalist; Director, MIT Initiative on the Digital Economy and MIT Social Analytics Lab; Founding Partner, Manifest Capital; Award-winning Author, “The Hype Machine” (2020); Winner, 2021 Thinkers50 Digital Thinking Award and Named Among the Top 50 Management Thinkers in the World

BETH ALTRINGER

Award-winning Designer and Expert on Combining Design, Technology and Behavioral Science to Create Innovative Products, Services and Experiences; Unrivaled Authority on Innovation Leadership, Product Desirability and Outside-the-Box Design Thinking; Founder, The Desirability Lab; Principal, Ames Studio; Professor of Practice and Executive Director, Joint Master of Arts in Design Engineering (MADE) Program, Brown University and RISD

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