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Marketing, Branding & Sales was last modified: September 16th, 2022 by Stern Strategy Group

Marketing, Branding & Sales

Award-Winning Behavioral Scientist Helping Organizations Build Resilience, Trust and Deeper Connections with Employees, Customers and Teams; Marketing Expert Uncovering and Leveraging Underlying Psychological Insights to Translate Human Behavior into Business Strategy; Dean, MBA Program in International Business and Associate Professor of Marketing, Vrije Universiteit Amsterdam

Customer Experience & Consumer Behavior / Persuasion & Negotiation / Diversity, Equity & Inclusion / Company Culture / Marketing, Branding & Sales / Trust & Empathy / Strategy / International Speakers & Advisors / Women Speakers & Advisors / New To Stern
Jim MacPhee WDW Headshot

Retired Walt Disney World Chief Operations Officer/Senior Vice President With Over 4 Decades of Leadership Experience; Leadership, Culture and Experience Transformation Advisor Who Enables Operational Excellence and Transformational Leadership Through Engaged, Purpose-Driven Teams; Co-Inventor, Disney’s MyMagic+ Experience; Author, “Engage, Inspire, Lead” (2022)

Leadership / Business Model Innovation / Strategy / Customer Experience & Consumer Behavior / Human Resource Management & Talent Development / Marketing, Branding & Sales / Founders & Practitioners / Emerging Technology / Innovation & Design / Communication Strategy / Diversity, Equity & Inclusion / Must-Read Books / New To Stern
Sheena Iyengar Headshot

Global Authority on Choice and Decision-Making Who Leverages Neurological and Cognitive Science to Generate, Identify and Cultivate Innovation; Professor of Business, Columbia Business School; Top 10 Management Thinker in the World and Innovation Award Winner, Thinkers50; Bestselling Author, “The Art of Choosing” (2010), “Think Bigger” (2023)

Customer Experience & Consumer Behavior / Persuasion & Negotiation / Trust & Empathy / Inspirational Speakers / Company Culture / Diversity, Equity & Inclusion / Leadership / Marketing, Branding & Sales / Must-Read Books / TED Speakers / Women Speakers & Advisors / New To Stern / Neuroscience / Experiential Programs
Jason Wild Headshot

Award-Winning Growth and Strategy Executive Helping Companies Innovate and Transform Into Ethical and Responsible Customer-Centric Organizations; Worldwide Digital Transformation and Value Proposition Design Expert Who Helps Create Great Brands; Former Vice President, CEO Co-Innovation and Customer Engagement, Microsoft; Investor/Entrepreneur in Residence, Goizueta Business School, Emory University; Upcoming Co-Author, “Scaling Genius” with Linda A. Hill

Digital Transformation, Information Technology & Data Analytics / Leadership / Marketing, Branding & Sales / Strategy / Business Model Innovation / AI, Robotics & Automation / Generative AI / Innovation & Design / Customer Experience & Consumer Behavior / Entrepreneurial Thinking & Investment Strategies / Founders & Practitioners / Executive Education / New To Stern
Paul Argenti Headshot

Global Corporate Communication Pioneer and Management Authority Who Helps Leaders Develop and Execute Strategy, Manage Crises, and Create Corporate Responsibility Initiatives; Professor of Corporate Communication and Leadership and Strategic Impact Program Faculty Director, Dartmouth Tuck School of Business; Author, “Corporate Communication” and “Corporate Responsibility”

Communication Strategy / Strategy / Leadership / Marketing, Branding & Sales / Customer Experience & Consumer Behavior / Company Culture / Navigating Uncertainty / Trust & Empathy / Executive Education / New To Stern
Jim Lecinski Headshot

Award-Winning Educator and Marketing and Sales Executive Who Helps Leaders Drive Successful Business Results Through Integrated, Omnichannel Digital Marketing Programs; Authority on Artificial Intelligence and Machine Learning in Marketing; Database Marketing and Analytics Expert; Clinical Associate Professor of Marketing, Northwestern University Kellogg School of Management MBA Program; Former VP, US Sales & Service, Google; Author, “The AI Marketing Canvas” (2021) and Bestseller “Winning the Zero Moment of Truth”

Marketing, Branding & Sales / AI, Robotics & Automation / Generative AI / Business Model Innovation / Digital Transformation, Information Technology & Data Analytics / Customer Experience & Consumer Behavior / Founders & Practitioners / Innovation & Design / Leadership / Moderators / Social Media Marketing & Business Analytics / Strategy / Executive Education / Communication Strategy / Must-Read Books / New To Stern

Expert on Persuasion and Decision-Making; Leverages Behavioral Economics to Help People & Do Business Better; Professor, Yale School of Management; Bestselling Author, “Influence is Your Superpower” (2022)

Persuasion & Negotiation / Marketing, Branding & Sales / Customer Experience & Consumer Behavior / Founders & Practitioners / TED Speakers / Women Speakers & Advisors / Must-Read Books / Moderators / Psychological Safety / Executive Education
Gary Hamel Headshot

One of the World’s Leading Experts in Leadership, Strategy, Change and Innovation Who Helps Organizations Build Breakout Strategies, Bust Bureaucracy, Unleash Innovation and Accelerate Change; Wall Street Journal World’s #1 Business Thinker; Visiting Professor of Strategy and Entrepreneurship, London Business School; Director of The Management Lab; Fellow of The Strategic Management Society; Thinkers 50 Hall of Fame; Bestselling Author, “Humanocracy.”

Strategy / Leadership / Business Model Innovation / Company Culture / Future of Work / Entrepreneurial Thinking & Investment Strategies / Human Resource Management & Talent Development / Marketing, Branding & Sales / Asia: Business, Geopolitics & Society / Must-Read Books

The World’s Preeminent Authority on Reputation, Trust, Inequality and Successful Branding for People, Businesses, Governments and Other Institutions; Founding Director, Oxford University Centre for Corporate Reputation; Co-Author of the Bestseller, “The Reputation Game”

Marketing, Branding & Sales / Leadership / Trust & Empathy / Customer Experience & Consumer Behavior / Future of Work / Company Culture / Strategy / Persuasion & Negotiation / AI, Robotics & Automation / Generative AI / Environmental, Social & Governance (ESG) Issues / International Speakers & Advisors / Must-Read Books / Executive Education
Henry Timms Headshot

Leading Expert on Building Movements and Transforming Organizations; Co-Author of the International Bestseller, “New Power”; Co-Founder #GivingTuesday; Hauser Visiting Leader, Harvard Kennedy School; Visiting Fellow, Stanford University; President and CEO, Lincoln Center for the Performing Arts

Leadership / Innovation & Design / Human Resource Management & Talent Development / Marketing, Branding & Sales / Customer Experience & Consumer Behavior / Strategy / Business Model Innovation / Future of Work / Financial Services / Inspirational Speakers / Must-Read Books / Company Culture / Environmental, Social & Governance (ESG) Issues / Social Media Marketing & Business Analytics / Founders & Practitioners
Mark Roberge Headshot

Pioneering Practitioner of Modern Revenue Generation and Sales & Marketing Strategies in the Digital Era; Founding CRO, HubSpot (NYSE:HUBS); Bestselling Author, “The Sales Acceleration Formula”; Senior Lecturer in the Entrepreneurial Management Unit, Harvard Business School; Venture Capitalist Who Helps Businesses Scale While Leveraging Salesforce Culture and Maximizing Success

Innovation & Design / Entrepreneurial Thinking & Investment Strategies / Leadership / Marketing, Branding & Sales / Emerging Technology / Must-Read Books / Founders & Practitioners
Kelly Peters Headshot

Behavioral Economics Expert and Leader in Applying Human Insights to Business Strategy, Marketing and Operations; Co-Founder, BEworks; Founder and CEO, Trial Run; Lifetime Achievement Award, Consulting Magazine

Marketing, Branding & Sales / Entrepreneurial Thinking & Investment Strategies / Customer Experience & Consumer Behavior / TED Speakers / Women Speakers & Advisors
Bob Moesta Headshot

Master Innovator, Maker and Entrepreneur; Expert Investigator of Consumers’ Motivations and Decision-Making Processes; Co-Creator of the “Jobs-To-Be-Done” Theory; President, ReWired Group; Co-author, “Choosing College” (2019)

Innovation & Design / Education & Lifelong Learning / Entrepreneurial Thinking & Investment Strategies / Marketing, Branding & Sales / Customer Experience & Consumer Behavior / Must-Read Books / Founders & Practitioners

Renowned Brand Marketing Strategist Whose Retailing Success Matrix Offers Companies Winning Strategies for Surviving Disruption; Expert on Brand Loyalty, Management and Consumer Decision-Making; Bestselling, Award-Winning Author, “The Shopping Revolution” (2021); Professor of Marketing, The Wharton School; Executive Director, Marketing Science Institute

Marketing, Branding & Sales / Customer Experience & Consumer Behavior / Strategy / Women Speakers & Advisors / Must-Read Books / Metaverse
Jeffrey Hancock

Authority on Social Media Behavior & Psychology of Online Interaction; Expert on Technology’s Role in Deception and Trust; Founding Director, Stanford University Social Media Lab; Co-director, Stanford Cyber Policy Center; Senior Fellow, Freeman Spogli Institute; Professor of Communication, Stanford University

Social Media Marketing & Business Analytics / AI, Robotics & Automation / Emerging Technology / Generative AI / Metaverse / Communication Strategy / Human Resource Management & Talent Development / Cybersecurity, Blockchain & Cryptocurrencies / Future of Work / Marketing, Branding & Sales / Trust & Empathy / TED Speakers

Expert Implementer of Innovation, Marketing & Growth Strategies; Authority on Elevating the Consumer Experience for Maximum Growth; Senior Partner, Lippincott; Co-Author, “Competing Against Luck” (2016)

Innovation & Design / Leadership / Marketing, Branding & Sales / Customer Experience & Consumer Behavior / Strategy / Emerging Technology / Business Model Innovation / Financial Services / Must-Read Books / Founders & Practitioners
Renee Richardson Gosline

Globally Recognized Digital Marketing Expert Whose Frameworks Help Organizations Improve Customer Experiences by Leveraging AI and Behavioral Economics; Practitioner and Corporate Advisor on Brand Strategy, Customer Experience and Inclusive Leadership; Senior Lecturer in the Management Science Group, MIT Sloan School of Management; Principal Research Scientist, MIT’s Initiative on the Digital Economy (IDE); Digital Fellow, Stanford Digital Economy Lab; Thinkers50 Radar Class of 2020

Marketing, Branding & Sales / AI, Robotics & Automation / Generative AI / Leadership / Customer Experience & Consumer Behavior / Emerging Technology / Future of Work / Diversity, Equity & Inclusion / Social Media Marketing & Business Analytics / TED Speakers / Women Speakers & Advisors / Executive Education
Bart De Langhe headshot 2023

Leading Behavioral Economist with Alternative Models for Building Customer Loyalty; Data Scientist at the Intersection of AI and Human Decision Making; Marketing Thought Leader Helping Companies Optimize Data to Drive Growth; 2021 Best 40-Under-40 Professor, Poets and Quants; Marketing Professor, Vlerick Business School

Marketing, Branding & Sales / Customer Experience & Consumer Behavior / AI, Robotics & Automation / Emerging Technology / TED Speakers / Financial Services / International Speakers & Advisors
Marco Bertini

Foremost Authority on Strategies That Build and Sustain Revenue; Leading Expert on Creating and Sharing Value with Customers; Co-Author, “The Ends Game: How Smart Companies Stop Selling Products and Start Delivering Value” (2020); Professor of Marketing, Esade; Visiting Professor in Business Administration, Harvard Business School; Former Senior Advisor, Boston Consulting Group

Business Model Innovation / Marketing, Branding & Sales / Customer Experience & Consumer Behavior / Strategy / Emerging Technology / Financial Services / International Speakers & Advisors / Must-Read Books
David Bell

Digital Marketing and E-Commerce Pioneer Who Helps Businesses Create Effective Go-To-Market Strategies for Today’s Online/Offline and Omnichannel World; Expert on Consumer Behavior and the Future of Retail; Disruptive Startup Mentor and Investor; Bestselling Author, “Location Is (Still) Everything”; Co-Founder, Idea Farm Ventures

Marketing, Branding & Sales / Digital Transformation, Information Technology & Data Analytics / Customer Experience & Consumer Behavior / Strategy / Emerging Technology / Entrepreneurial Thinking & Investment Strategies / Communication Strategy / Founders & Practitioners / Must-Read Books
Sinan Aral Headshot

Global Authority on Business Analytics and How Information Spreads Through Social Networks; MIT Professor of Management, Marketing, IT and Data Science; Award-Winning Scientist, Entrepreneur and Venture Capitalist; Director, MIT Initiative on the Digital Economy and MIT Social Analytics Lab; Founding Partner, Manifest Capital; Award-Winning Author, “The Hype Machine” (2020); Winner, Thinkers50 2021 Digital Thinking Award and Named Among the Top 50 Management Thinkers in the World in 2023 and 2021

Emerging Technology / Marketing, Branding & Sales / AI, Robotics & Automation / Generative AI / Customer Experience & Consumer Behavior / Policy & Government / Strategy / TED Speakers / Must-Read Books / Digital Transformation, Information Technology & Data Analytics / Social Media Marketing & Business Analytics
BETH ALTRINGER

Award-Winning Designer and Expert on Combining Design, Technology and Behavioral Science to Create Innovative Products, Services and Experiences; Unrivaled Authority on Innovation Leadership, Product Desirability and Outside-the-Box Design Thinking; Founder, The Desirability Lab; Principal, Ames Studio; Professor of Practice and Executive Director, Joint Master of Arts in Design Engineering (MADE) Program, Brown University and RISD

Entrepreneurial Thinking & Investment Strategies / Innovation & Design / Marketing, Branding & Sales / Customer Experience & Consumer Behavior / Strategy / Emerging Technology / Women Speakers & Advisors / Future of Work